SUGAR Twist And Shout Fadeproof Kajal in“Still Got The Blues” Review, Swatch & FOTD-
Sugar cosmetics, launched itself in India earlier this year but got famous only through FAB BAG. Their marketing strategy was free products with every FAB BAG subscription. They were an instant hit and today, most women who use make up know about ‘SUGAR’.Today I am reviewing their Twist And Shout Fadeproof Kajal.
What Sugar Cosmetics Says-
Let your eyes do all the talking with this sensational Eye Pencil & Kajal from SUGAR. Just twist the easy applicator and rim your eyes with its intense black formula and you’re good to take on the world. With a specially-designed anti-slip grip gives you a super-steady hold, its creamy consistency & preservatives-free formula makes it suitable for the waterline as well as the lash line. This high-performance multi-use product combines the benefits of a kajal with those of a gel eyeliner and does not fade or smear for more than 10 hours.
A single product with the power of two, this power-packed kajal is enough to create the makeup look you desire whether you want to keep it simple or smokey. It gives a black velvety finish that is long-lasting & completely fade-proof so you can enjoy the night (or day) and not worry about smears or smudges.
The SUGAR Twist & Shout Fadeproof Kajal is free of mineral oil, preservatives, paraffin & parabens. Does not require any additional sharpener. Made in Germany and currently available in the shade “Black Velvet” & “Still Got The Blues”
Mica, Ferric Ferrocyanide,Titanium Dioxide, Ultramarines, Iron Oxides Isododecane, Polyethylene, Synthetic Wax, Hydrogenated Polydicyclopentadiene, Bis-Diglyceryl Polyacyladipate-2, Ethylene/Propylene Copolymer, Polybutene, Octyldodecanol, Perfluorononyl Dimethicone, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnama.
Price: 399/- INR (without any sharpener)
My take on the SUGAR Twist And Shout Fadeproof Kajal in”Still Got The Blues”-
Made in Germany, this kajal pencil comes in a matte finished, sleek cardboard packaging.This auto twist pencil looks very chic and has tapered edges. It also has a specially-designed anti-slip grip so you have a super-steady hold on it. 35 grams of actual kajal is what you get.
The formula is pretty great and has a creamy consistency. I am able to apply it without any pulling and tugging. It cannot be sharpened and yes the tip does get blunt after the first use so you won’t get lines as slim as your lashes.
This wonder product can also be used as an eye liner thanks to its creamy consistency. Now if you are wondering about a smudged look, then you can a wee bit if you smudge it within a second of application. It is not easy to smudge, it will take a bit of effort. I would not suggest you do it unless you are ok with wrinkles.
The colour is absolutely beautiful and edgy with class.
Now Sugar Cosmetics claims this particular kajal does not fade or smear for more than 10 hours; does it live up to its claims?
NOPE. It does not. It smudges, budges, fades and gives me the worst raccoon eyes ever. It looks like I have blue under eye circles. I am very disappointed with the product. I do have oily lids, but even with it over MAC studio fix, in an air conditioned room, it will not stay. If normal drug store brand kajals stay put on your eye lids, then this may too. I for one am not repurchasing it.
To get it off, I have to use a lot of eye make up remover and it is causing unnecessary wrinkles.
Pros of the SUGAR’s Twist And Shout Fadeproof Kajal in “Still Got The Blues” :
- dermatologically tested.
- 100% cruelty-free
- not tested on animals
- easy to use twisty pencil
- chic looking pencil
- absolutely beautiful colour
- does not burn the eyes
- should be alright for those wearing contact lenses
- easy to remove with an eye makeup remover. It need not be waterproof.
- quite affordable
Cons of the SUGAR Twist And Shout Fadeproof Kajal in”Still Got The Blues”:
- NOT ophthalmologically tested
- FADES, SMUDGES and everything in between
- smells horrible. Like glue and plastic burning. Inhale it for too long and it can give trigger a migraine. Trust me I did it.
- limited colours namely black and blue
- not available in stores as yet
- soap may not be able to remove it entirely
Swatch of the SUGAR Twist And Shout Fadeproof Kajal in”Still Got The Blues”-
My Rating: 2/5 !
Do I recommend the SUGAR Twist And Shout Fadeproof Kajal in”Still Got The Blues”?
No, I do not recommend the SUGAR Twist And Shout Fadeproof Kajal in”Still Got The Blues” at all.What is the use of the colour if it does not STAY ON MY EYES!!!!
Review by- Christina